Retail & Augmented Reality

You need a new outfit, but you’re stuck at home and can’t make it out to the stores. So, you order something online. Actually, you order a few outfits online, because you’ll probably send some back. If only there was a way to have an in-store experience online. Well, there is. It’s called augmented reality.

Augmented reality, or AR, technology allows customers to combine an in-store experience with the digital world. Consumers can now try out new purchases at home without touching any merchandise. AR helps retail businesses do effective product promotion and save on the cost of returns. There are many ways to use AR in retail. This course will show you how.

By the end of this course, you’ll be able to:

• Explain what augmented reality is and how it fits into retail
• Recognize the benefits of using augmented reality in retail
• Demonstrate awareness of augmented-reality methods used in retail

Why take this course?

This course is perfect for retail managers or retail head-office employees. You’ll find out what augmented reality is and why it’s used in retail. You’ll also find out how augmented reality benefits retail and how retail businesses are starting to use it.

10 mins | SCORM | Takeaway Tasks